The main identified use with the term rally to include a street Level of competition was the 1911 Monaco Rally (later Monte Carlo Rally). It had been organised by a bunch of wealthy locals who shaped the "Activity Auto Vélocipédique Monégasque" and bankrolled from the "Société des Bains de Mer" https://zanewfmrw.eveowiki.com/688844/5_tips_about_renegade_race_fuel_you_can_use_today