The PESTEL analysis mentioned Formerly checked out the macro environmental variables impacting small business, but not the microenvironmental factors. Among the microenvironmental variables are rivals, which might be addressed by a competitor analysis. The Competitors analysis of Frasier A seems for the immediate and oblique rivals within the business https://marcodwjsk.blogpayz.com/35140412/considerations-to-know-about-case-study-answers